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      rAppItUp video series

      #rAppItUp: from challenge to change

      Every operator faces them—the barriers that hold automation back. What’re yours? Let’s redefine RAN automation through openness, collaboration, and innovation.

      Every operator has challenges—what’s yours?

      Each episode in this series tackles shared operator challenges. We’ll bring experts, partners, developers—and you—together to turn these barriers into change. The transformation to autonomous networks is accelerating and intelligent operations are key to unlocking its full potential. Follow the series. Join the conversation. Be part of the change.

      Improving users’ experiences

      Are you struggling to implement advanced automation to launch new services at scale with a flawless user experience? In a near future that will require rApps. Our specialists are here to help you get ahead; watch the episodes below.

      Differentiated connectivity is key to advancing monetization in your 5G network. But to offer services with predictable performance that meet the specific needs, autonomous optimization is essential.

      “Are you aware of rApps role in launching secure, predictable connectivity? Let me walk you through powerful rApp-enabled automation and why it’ll be crucial for handling the conflicts created by tailored service levels.”

      Featuring: Ajay Gautam, Strategic Product Manager in RAN Slicing and QoS Solutions, Ericsson

      Today's performance management and automation solutions struggle to guarantee an optimal level of service. But with rising user expectations, keeping your promises is more critical than ever.

      “rApps will be vital for establishing these new performance standards. In this episode, I cover why AI-powered solutions are so important and how rApps optimize faster and at greater scales; enabling closed-loop automation to ensure the best possible experience, at all times.”

      Featuring: Pierre Oullette, Strategic Product Manager, Ericsson 

      Despite advances in network infrastructure, cell shaping remains a mostly manual process, requiring engineers to fine-tune each unit individually. As RANs expand, optimizing thousands of cells by hand becomes increasingly difficult.

      “rApps can automate cell shaping at scale, and in this episode, I’ll show you how they do it. By employing Optimization rApps, you reduce operational complexity while improving coverage, radio frequency quality, and user experience.”

      Featuring: Felipe Romera, Strategic Product Manager, Ericsson.  

      The need for smarter ways to manage rising dynamic network complexity and changing demands is increasing.

      “AI-powered rApps are the key to advanced automation. In this episode, I’ll highlight three vital AI techniques for autonomous, adaptive, and future-ready networks—and how you can bring these rApps into real-world operations.”

      Featuring: Wenfeng Hu, Technology Specialist in AI, Network Design, and Optimization, Ericsson 

      As networks grow more complex, the levels of conflict and performance demands will become too much for human experts to handle.

      “Now, you can avoid outages and maintain seamless experiences at scale with Healing rApps. Let me show you how they autonomously heal complex problems by detecting, analyzing, and resolving layered issues before they impact your users.”

      Featuring: Najla Naim, EMEA Services Strategy and Portfolio Engagement Lead, Ericsson 

      What is differentiated connectivity, and why it matters for your business?

      A high-performing programmable network is crucial for delivering what your users want and driving monetization in your 5G network.

      Give your users what they want

      rApps in action—meet AT&T: “Exceeding our users expectations”

      AT&T and Ericsson partnered to realize the most advanced 5G network on the planet—replacing the SON system and proving the SMO architecture.

      See all about this use case

      Explore rApps for improved user experiences

      Intelligent automation using rApps has the potential to revolutionize network management and orchestration. By augmenting or replacing manual processes, network performance improves and costs are reduced.

      See how rApps can be utilized

      Optimizing network deployment processes

      Is operational complexity slowing your network rollouts or taking your team's focus away from innovation? Implementing the advanced level of automation required to launch new services at scale and with flawless user experience will depend on rApps. This is how to get ahead:

      Instead of repeatedly building and recreating the same functionalities, you can streamline the development process and contribute to a more open ecosystem with Enabler rApps.

      “These rApps centralize code to minimize duplication, condense builds, and lower costs. In this episode, I'll cover how these rApps work and show how they let your teams focus on driving innovation and getting to market faster.”

      Featuring: János Elek Faddy, Strategic Product Manager for Enabler rApps and Data Management, Ericsson 

      The shift to improve RAN operations sits on three principles: effortless automation, open and flexible solutions, and future-ready management.

      “These principles make it possible for you to focus on what you want to achieve rather than the complexity behind it. In this episode, I highlight the rApps that let you realize these principles. The result is streamlined RAN lifecycle management that lets you focus on innovation and growth.”
       
      Featuring: Pedro Sousa, Strategic Product Manager of 5G Cloud RAN, Ericsson 

      As networks grow in scale and complexity, software deployments can quickly turn into major challenges.

      “In this episode, I'll discuss the potential of rApps for RAN automation. You will see how the rApp ecosystem helps streamline software deployments in multi-technology, multi-vendor networks, reducing operational friction and accelerating your network rollouts.”

      Featuring: Joanne Wakim, Strategic Product Manager, Ericsson 

      Fragmented applications and disconnected processes often force users to constantly adapt, relearn, and work around inefficient interfaces.

      “A unified GUI has a lot of benefits for your teams. In this episode, I'll highlight the benefits of using a common interface and how our next-generation rApps create intuitive user experiences through Red Dot award-winning design. The benefits span from simplified workflows to improved collaboration between business users and developers.”

      Featuring: Marina Jiménez, User Interface Specialist, Ericsson 

      Get set with the leading automation platform: EIAP

      EIAP is built to support multivendor and multitechnology networks; bringing the promise of autonomous networks closer.

      Discover EIAP

      Join the EIAP Ecosystem

      Learn about the components of the ecosystem and which vendors, service providers, and developers are involved.

      Explore EIAP Ecosystem

      Explore rApps for smart network deployment

      rApps accelerate network deployments, manage network lifecycle, and elevate the user experience.

      See how rApps improve operations

      Achieving sustainability goals

      Is reducing network energy consumption becoming a growing priority across your operations? Progressing toward your all-important sustainability goals—without sacrificing performance or user experience—will require rApps. Find out how they make it possible:

      The pressure to lower energy consumption while still delivering high-performing networks is increasing.

      “You can overcome this challenge with rApps. In this episode, I explain how they optimize the network to be more energy-efficient than ever while delivering excellent user experiences. It is time to meet emission targets through smarter automation and optimization.”

      Featuring: Massimiliano Fratini, Strategic Product Manager, Ericsson 

      Solar panels at a farm next to fields

      The energy consumption of mobile networks escalates significantly, becoming a substantial component of operating expenses. To manage costs and address environmental concerns, it is imperative that the 5G technology does not mirror the unsustainable patterns observed with previous generations of mobile technology.

      Implementing rApps ensures sustainable and cost-effective operations.

      See more on rApp sustainability