The story behind an award winning network
How Far EasTone, Swisscom and TDC NET reached the top of mobile experience global rankings.
In 2021, Far EasTone, Swisscom and TDC NET all topped global benchmark rankings. The common denominator? Not only do they all run exclusively on Ericsson’s leading radio access network (RAN) and core network, but they also leverage Ericsson’s AI optimization software and services – making the world’s best networks even better.
What value do benchmark rankings bring?
Winning benchmarks helps communication service providers (CSPs) reach specific market segments, impacts marketing strategies, justify price levels and puts CSPs on the shortlist for enterprise customers who want to work with the best. For many CSPs, winning benchmarks is a strategic priority. It enables them to stay ahead of competition, challenge revenue decline, and prepare for future 5G use cases that will test network performance, reliability and security. This in turn will help create new revenue streams.
How does Ericsson’s performance partnership work?
The partnership takes a holistic approach starting from setting strategic objectives for the business, user satisfaction, public benchmarks and operational excellence. Ericsson works side-by-side with CSPs to develop and execute a plan that meets those objectives based on the latest AI optimization processes, features and best practices. The partnership is coupled with Ericsson industry-leading experts who are connected to a pool of global talent with unique insights.
According to Ericsson research based on independent benchmark 2021, 74 percent of Ericsson RAN customers win performance benchmarks in the country. When Ericsson RAN is combined with performance partnership network optimization services, the winning rate surpasses 90 percent.