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Consumer insights

Ericsson ConsumerLab has 20 years’ experience of studying people’s behaviors and values, including the way they act and think about ICT products and services. Ericsson ConsumerLab provides unique insights on market and consumer trends.

A case study on automation in mining - 5G business value

In this case study, we explore the role of automation in the mining industry and uncover the business value of using 4G and 5G technology in an open-pit mine, in terms of both economics and sustainability.
The Boliden Aitik case study shows a reduced cost through automation, with communications being the key enabler. This shows an annual EUR 2.5 million net saving for the Aitik mine alone.
The report is based on discussions and interviews with Boliden carried out as part of a study conducted in January–March 2018.

The zero-touch customer experience

This report uncovers why consumers want a more personalized relationship with their service provider.
Consumers feel exhausted by interactions with telecom service providers and want a zero-touch customer experience. The report represents the opinions of 700 million consumers and uncovers the future of consumer interactions with mobile operators.

Six calls to action -Infographic

This report uncovers six calls to action from consumers which operators must act on, to drive consumer satisfaction and monetize mobile broadband for a 5G future.

Episode # 13 - 10 hot consumer trends 2018

Head of ConsumerLab Pernilla Jonsson and Head of Research ConsumerLab Michael Björn discuss the 10 Hot Consumer trends and the insights and implications from an early adopter user perspective on ICT Technology.

Consumer insights